James Siminoff

I am currently the Chief Inventor at Edison Jr President of NobelBiz and Chief Strategy Advisor of Ditech Networks (DITC). The past is on LinkedIn

This blog is about my life as a serial entrepreneur, husband, traveler, inventor and father.

J@EdisonJunior.com

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May
11th

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I am so impressed with Steve Carley, CEO of El Pollo Loco (EPL) in defending his leadership in the grilled chicken market against newcomer KFC. The war is around KFC’s adding grilled chicken and directly going after EPL’s business.

Instead of being the typical chicken shit company and crying in the corner, EPL has gone on the offense against KFC. You can see all of their videos here, in addition to the one above.

It is so refreshing to watch a large company ($300 million in sales) company like EPL act like a nimble entrepreneur. Part of the problem with America’s economy is that large companies are so political and full of dead weight managers that they no longer move and take risks. Put a guy like Steve Carley in at GM, Chrysler or some other dead bloated American company and I bet you will see some incredible results.

Chicken Fight! (dlisted.com)
Free El Pollo Loco Chicken (Today Only) (manolith.com)
KFC Free Grilled Chicken Promotion is Over, Restaurants Will Issue Rainchecks [Free Stuff Deferred] (consumerist.com)

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