Aug
9th
Sat
9th
There is clearly a great deal of unease in the entrepreneur community about the economy and the reliance on advertising based business models. I got a distinct sense that everyone is looking for other areas and business models for inspiration.
—

I thought that this quote was interesting. I remember when we were named one of Business 2.0’s 25 Startups I was invited to a panel with the rest of the founders. Everyone had an advertising based business except for me. When the discussion came around to “what’s next” I said, “Businesses that have revenue models outside of advertising, there is going to be too much inventory and therefore ads will not be a model that can support every business”. Everyone at the panel quickly said that was business 1.0 and we are beyond that…
With the slowing economy and a TON of ad based businesses this looks to be happening now, for many they waited too long to realize this.

