James Siminoff RSS

I am currently the CEO and Co-Founder of Unsubscribe.com the former CSO of Ditech Networks Nasdaq (DITC) the founder and former CEO of PhoneTag, founder/principal in NobelBiz and founder of GRID.com. This blog is about my life as a serial entrepreneur, husband, traveler, inventor and father.

jsiminoff@PhoneTag.com













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Spark Capital is now my favorite VC!

The below post is from Bijan Sabet over at Spark Capital in Boston.  I have had the pleasure of becoming friends with him over the last year or so.  Spark has made some really great investments including a recent one at Twitter but their most recent investment in Clear is what makes them my new favorite VC.

Clear is one of those services that truly effects my daily life.  Being a frequent traveler being able to pay money for guaranteed security lines saves me at least 30-45 minutes in going to the airport.

I was worried that the company (which most have huge overhead) was going to go broke before it could get enough critical mass to really start making some money.  With the Spark investment it appears that they will be around for a long time.


Thank you Spark for funding one of my favorite companies!

bijan:

At Spark, we typically make early stage investments. That means before the product has been built and/or pre-revenue. Most of the time we are the first VC investors in a company. And in these investments we will invest between seed investments of $250k up to $5M-ish. Initially.

But we also keep some dry powder in our funds for larger, later stage investments as well. In this area we like to see a company that is executing their plan and where we can help the company step on the gas and scale the growing business.

This latter scenario is behind our latest investment at Verified Identity Pass which operates Clear. My partner Dennis led our investment in the company.

Clear is targeted at business travelers or frequent flyers. As a Clear member you won’t have to wait in airport security lines. For those of us that travel a ton that is a huge deal. That’s because Clear has an agreement with 18 U.S. airports and with the TSA.

Here’s how it works:

There is a 2-step enrollment process. First step is online and the second step is at the airport. Applicants create an online account and fill in basic bio info. Then you goto a Clear enrollment center (typically an airport for now) and bring 2 forms of government issued ID (passport and drivers license). Give them your fingerprints and they will also take your iris image. The annual fee is $128.

Once you are a Clear member you can sail through the airport security line. In some airports, Clear has their own specific lanes and in other airports the Clear customer service agents will help you with the bins and help you get thru the checkpoint. And wait there is more :). They will also help you gather your things after the checkpoint.

It’s a beautiful thing.

Clear is also offering more features for their subscribers in new markets.

But for me it’s all about getting through the lines at the airport.

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