James Siminoff RSS

I am currently the CEO and Co-Founder of Unsubscribe.com the former CSO of Ditech Networks Nasdaq (DITC) the founder and former CEO of PhoneTag, founder/principal in NobelBiz and founder of GRID.com. This blog is about my life as a serial entrepreneur, husband, traveler, inventor and father.

jsiminoff@PhoneTag.com













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Microsoft Contacts Next of Kin

I realize that big companies are a bit crazy and therefore sometimes make decisions that look really stupid to the outside world but in reality are good decsions for the company.  Todays decision by Microsoft I am sorry to say just looks like a bad one.

Microsoft launched their “social phone” called Kin about 2 months ago.  Today they announced that they are killing the entire platform and merging it into their Windows Mobile 7 software group.

I actually liked the Kin and the overall idea of the platform.  Microsoft’s reasoning for killing it is low demand but I would argue that they should have given it more time, instead of 6 weeks, something more like 2-3 years. 

Not everything is a overnight success and there are so many examples of “dead” products becoming big wins.  I really believe there is a market for a dead simple low range socially enabled phone.  With Microsoft’s bank account they should have spun this group out of the company, given them 3 years of cash to survive and seen if anything could happen.

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